Youtube Sponsorship

How Much to Charge for YouTube Sponsorships in 2025 (Real Data & Examples)

How Much to Charge for YouTube Sponsorships in 2025 (Real Data & Examples)

Your inbox pings. A brand wants to collaborate. Your heart races as you read their message, but then comes the million-dollar question: “What are your rates?”

If you’ve ever felt that mix of excitement and panic, you’re not alone. Whether you’ve got 10,000 subscribers or 1 million, pricing your first (or fifteenth) sponsorship can feel like solving a Rubik’s cube blindfolded.

Here’s the thing: Markiplier charges upwards of $25,000 per sponsored video. Meanwhile, mid-sized tech channels like Austin Evans command between $2,500 to $9,000 per collaboration. But what about your channel? Let’s cut through the confusion and break down exactly what you should charge.

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